ANALISIS MEKANISME IZIN PEMASANGAN REKLAME DIKANTOR PELAYANAN PERIZINAN TERPADU KOTA MEULABOH

Abstract

The purpose of this research is to know the licensing mechanism to install billboards, to know
what constraints faced by the Office of Integrated Licensing Service (KPPT) in licensing to install
billboard and to know the strategy of supervision on the implementation of advertisement by
KPPT in West Aceh regency. The method used in this research is descriptive research method
with qualitative approach. Selection of informants in this study carried out by purposive sampling
method is a technique of sampling data sources with certain considerations. The informants in
this study were Head of Program and Information (KPPT), Petitioner of License (Public),
Regional Financial Management and Wealth Official (Additional Informant) and Satpol PP
(Additional Informant) with total of informant ie 7 people who made sample in this research .
Based on the results of research indicate that the service procedure at KPPT when viewed from
the aspect of simplicity, clarity and certainty of requirements as well as details of retribution fee
(Tax), legal certainty, responsibility, completeness of facilities and infrastructure and ease of
access. Obstacles faced by the KPPT, among others, due to the large number of people who take
care of the billboard permit and the society did not complete the requirements requested so that
the process of issuing the permit to establish a billboard become obstructed. Strategy of
supervision on the implementation of advertisements is to follow up unlicensed billboards.
Keywords: Analicys, Installation Permit Mechanism Billboards, KPPT.