PERAN MEDIA SOSIAL DALAM MEMPERKENALKAN BAKAL CALON MENJELANG PEMILIHAN UMUM LEGISLATIF 2019 DI KABUPATEN ACEH JAYA

Abstract

This research aims to explain about to examine about the role of social media in introducing
billed candidate ahead of the legislative election 2019 in the district of Aceh Jaya and the
advantages and disadvantages in the use of social media by every political actors of Aceh Jaya.
The data that is required in writing is obtained through library research and field. Library
research done with how to read text books, legislation, and other reading material related to
this research. While field research done by interviewing informants. The results of the study
showed that social media has an important role in introducing the embryo candidate for
legislative members. Through social media particularly Facebook, the embryo candidate for
legislative members can promote itself faster, right and would not eat a large amount of money
in campaigning. In addition, social media users there is no limits in campaigning. Anytime and
anywhere during can still be reachable by internet network, so everyone can take advantage of
it. But despite this, social media also has a shortage of displays the existence of the party who is
not responsible to take photos to be made as a mock materials or arranged by these accounts
crowd and distributed so that they can execute the popularity and elektabilitas from billed
candidate for legislative members.
Key Words: The Role, Media, Political Communication and Legislative Election